How It Works

With limited marketing dollars and resources at their disposal, many startup organizations find themselves too bogged down in firefighting to pause and evaluate the big picture. And for tech startups, keeping the big picture in your sight means everything. That’s where Triggerbox comes in.

Triggerbox is Your Dedicated Market Monitor
To make sure you never miss important market developments, Triggerbox will establish a customized feed of tailored market intelligence for your designated management team members. The information you receive is driven by Triggerbox’s proprietary methodology for defining a company’s critical ‘Business Triggers’ – market developments that require response or that pose opportunities for value-building. You can access your Triggerbox market intelligence via direct RSS feed or on your company’s private Triggerbox Client Network, built atop a leading Enterprise 2.0 platform for social networking and online collaboration.

Triggerbox is Your Trusted Strategic Advisor
As part of your standard service, Triggerbox will dedicate consulting hours each month to preparing a comprehensive overview of your startup’s most important Business Triggers.  We will complement your Triggerbox feed with additional research, filter out the noise, put important news in context, and prioritize your opportunities. When your monthly Triggerbox roll-up is ready, we will review the analysis with your team, and together craft a ruthlessly prioritized path for building your shareholder value.

A Disruptive, Low-Cost Model for Strategy Consulting
Triggerbox clients receive a strategic information service, guided by a valuation-driven methodology 15 years in the making, and bundled with dedicated hours of strategy consulting. All for flat monthly fees starting at $2,000. Because we leverage Web 2.0 technologies and low-cost, offshore research resources, Triggerbox delivers disruptive benefits that would require investment in multiple headcount or external service providers to replicate.